Your businessis unique.Your softwareshould be too.
We're the technology partner that builds exactly what your business needs to grow. Custom software, automation, IoT and AI. Whether you've got too many tools already or nothing at all yet.
The problem
Most
companies fight
their own technology.
Manual processes that eat your day, tools that don't talk to each other, generic software that never fits. Or, worse still, nothing at all. The result is always the same: your business held back, instead of technology working for you. Your operation is one of a kind. Your problem deserves a tailored solution.
We know. That's not simple.
That's exactly why we exist.
Manual processes
Your team burns hours on repetitive tasks a system could do in seconds. Time is money, and you're losing both.
Data in silos
Information scattered across tools that don't talk to each other. The result: slow decisions, frequent errors and constant frustration.
No right tool
Either you're forcing your processes into software built for another company, or you've got nothing at all and everything runs on spreadsheets and goodwill.
What we do
Built for
real problems.
No templates. No shortcuts. Every project is built from scratch for the problem at hand.
Custom Software
End-to-endSystems built from the ground up for your business, from architecture to deployment. Scalable, robust and yours for good.
Process Automation
EfficiencyWe kill the repetitive work. Workflows that run themselves, free up your team and never slip at three in the morning.
Artificial Intelligence
AI · LLMsModels and agents that analyse data, automate decisions and answer for you. AI genuinely applied to your business, not hype.
Internet of Things
IoTConnected devices, sensors and real-time dashboards. The physical and digital worlds speaking the same language.
Integrations & APIs
ConnectivityWe connect the tools that don't talk to each other. Your systems sharing data, instead of living on islands.
Web & Mobile Apps
Web · iOS · AndroidWeb platforms and mobile apps that turn complex workflows into seamless experiences, from browser to pocket. React, Next.js, Swift and Kotlin.
Digital Presence
Web · BrandingFor those with nothing online yet. Websites and platforms that build your presence from scratch. Fast, beautiful and yours.
Technical Consulting
StrategyArchitecture, stack selection and product roadmap. We cut through the noise and give you a clear path.
How we work
No guesswork.
No surprises.
A clear, proven process that keeps every project on track, from the first conversation to go-live.
Discovery
We listen first. Then we ask the questions no one else asks. We understand the real problem before writing a single line of code.
Proposal
Clear plan, realistic timeline, transparent budget. Zero surprises. We know, that's not simple. But we make it look that way.
Development
We execute with precision. Clean code, thoroughly tested, obsessively reviewed. Iterative, with continuous feedback.
Delivery & Support
We deliver and we stay. Go-live is day one, not the finish line. We keep supporting what we build.
About us
An indie studio
with no limits.
Not That Simple was founded in 2026 by Marcel Becheanu and Gonçalo Fraústo in Portugal. Two developers with a shared obsession for building things that actually work.
We started in games, where complexity is the product. We now bring that same discipline to business technology: systems that handle the hard parts so your business can focus on what matters.
Small team. Huge ambitions. Zero shortcuts.
Our motto
“Remember, it's not because it's Zero that its importance is diminished; it's precisely because it's Zero that it drives us to reach infinity and achieve our goals!”
PT
Based in Portugal
EN
Working globally
Founders
How much does custom software cost?+
It depends on the complexity, but we always give a detailed quote before moving forward, with no surprises. Simple projects start at a few thousand euros. Complex platforms can range between €15,000 and €80,000+. What matters is that you know exactly what you're paying for and why.
How long does a project take?+
A simple web application typically takes 6 to 10 weeks. More complex platforms take 3 to 6 months. We always give realistic timelines, never optimistic ones just to win the project.
Do we own the source code?+
Yes, always. The code is yours from the very first commit. No lock-in, no dependency on us to access your own system.
What about support after delivery?+
We include a warranty period on every project. After that, we offer monthly maintenance plans for anyone who needs ongoing support, updates and new features.
Do you work with companies outside Portugal?+
Yes. We work in PT and EN, remotely or on-site when needed. We have clients across borders and our process works perfectly at a distance.
How is communication handled during the project?+
Full transparency. You get access to real-time progress, regular check-in meetings and a direct line to the team. No vague reports, no silence.
Ready to build
something that works?
Contact